The Detour To Success | Weekday Wisdom 🚀

← Archive LinksThe Detour To Success | Weekday Wisdom 🚀 · 2024-09-03← Older Newer →

Hello there, you luminous learner!

This week we're aiming the laser beam at lateral thinking! A super fun topic, to be sure, but it can also be massively impactful in business and in life. Just look at these 5 delightful examples of lateral thinking.

The question is, can you learn how to think out of the box?

Authors like Edward de Bono and Dave Trott have written books saying, yes, you can. You should absolutely read them, but you could also take our equally delightful course on Creative Thinking (more on that below) if you want to work smart, not hard.

Big love,

Chris & the 42courses team x

COURSE OF THE WEEK 🏆

Creative thinking is one of the most valuable skills you can learn.

It allows you to solve problems, generate valuable ideas and set yourself apart from the crowd, making you harder to replace, no matter what industry you work in.

In this online CREATIVE THINKING COURSE, you will learn from experienced professionals how they go about the creative process.

You’ll understand how to deal with creative blocks, get in the right frame of mind to generate ideas, and ways to increase your powers of observation.

You’ll also discover why it is essential to get comfortable with failure, why constraints help not hinder the creative process and several killer techniques to aid your creative thinking.

Here's what one of our learners had to say:

"Wonderful course, everyone should learn to be more creative, it helped me solve some problems before I even finished the course!" - Katie de K. ⭐️⭐️⭐️⭐️⭐

THE TUESDAY TAKEAWAY 💡

Who better to equip you in your quest for lateral thinking than the "arms dealer of the creative revolution", Todd Henry. We had a chat with him about how embracing discomfort and testing your limits can enhance your work in unexpected ways.

Watch it here, and please enjoy!

WHAT MAKES THIS AD GREAT

From Ali Rez's Top 10 Ads, this is what he has to say about this incredible piece:

"Is there a better headline than this? Uh, is there a better basketball player than Michael Jordan? Exactly."

What makes this headline brilliant is its curiosity gap - the bit where the reader has to think about what Isaac Newton said. When you remember "Oh! Gravity!" it's so satisfying, it makes you enjoy the ad more.

If you love good ads like we do, learn how to make them in our Advertising Essentials course.

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Bonus joke: Why are piggy banks so wise?
They're filled with common cents 🐷