← ArchiveLinksInvest like a behavioural scientist | Weekday Wisdom πŸš€ · 2025-03-11← OlderNewer →

Hello smartypants!

If you’ve ever stared at your bank statement like it was a cryptic puzzle or made an investment decision based purely on vibes, you’re not alone.

The truth is, we humans are naturally terrible with money. We panic when the market drops, we overestimate our financial genius when it rises, and we’ve all justified a ridiculous purchase with "but it was on sale!"

Luckily, this week, we’re diving into Behavioural Investing - our newest upcoming course designed to help you outsmart your own worst instincts and make investment decisions with logic, not emotions.

Big love,
Chris & the 42courses team x 

THE TUESDAY TAKEAWAY πŸ’‘

β€œNever invest in any idea you can’t illustrate with a crayon." - Peter Lynch

You thought quotes about investing would be boring, didn't you? Well then, please allow us to prove you wrong with this delightful list of 42 Quotes on Investing that are as interesting as they are true.

COURSE OF THE WEEK πŸ† 

Investing can feel like a rollercoaster - one minute, you're riding high on a winning streak, the next, you're questioning every financial decision you've ever made. But what if you could hack your own brain to make smarter, calmer investment choices?

Enter Behavioural Investing, a course that arms you with the psychological tools to outsmart your biases, avoid costly mistakes, and make rational investment decisions even when the markets are anything but.

Led by Dr. Greg B. Davies, a pioneer in behavioural finance, this course will teach you how to:
βœ… Avoid common traps like loss aversion and overconfidence
βœ… Manage the emotional ups and downs of investing
βœ… Build an investment strategy based on psychology, not panic

Whether you're new to investing or a seasoned pro, this course is your secret weapon for staying cool, confident, and calculated - no matter what the market throws at you.

πŸ‘‰ Pre-register today and take control of your financial future!

WHAT MAKES THIS AD GREAT 

The Mastercard "Priceless" campaign is arguably the most iconic financial ad campaign in history. It started in 1997 and is still going strong today!

It's simply unbeatable, because it uses emotional storytelling by focusing on life moments rather than money.

The tagline "There are some things money can’t buy. For everything else, there’s Mastercard" became instantly legendary, because it's a more true version of a cliche we all know - "money can't buy happiness".

Not only that, but the campaign itself has been been parodied thousands of times - which only increased its cultural impact. Can you think of another ad that has even come close?

If you love good ads like we do, learn how to make them in our Advertising Masters course.

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Bonus joke: Why did the dollar take a nap?
It was spent 
🀭
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