← ArchiveLinksDan Ariely's Guide To Life | Weekday Wisdom πŸš€ · 2025-02-11← OlderNewer →

Hello fabulous friend!

Want to hear an exciting little secret? We're busy behind the scenes, creating a brand new course called Behavioural Science for life with...wait for it...DAN ARIELY!! 

Yes, the actual Dan Ariely, professor of Psychology at Duke University, and the author of 8 books on behavioural science, including the bestseller, Predictably Irrational.

The course is coming soon, and you can read more about it below πŸ˜‰

In the meantime, however, we hope you have a wonderful week!

Chris & the 42courses team x 

THE TUESDAY TAKEAWAY πŸ’‘

β€œWe all think that in the future, we are wonderful people. We will be patient, we will not procrastinate, we will exercise, we will eat well... The problem is we never get to live in that future. We always live in the present.”
β€” Dan Ariely

Our upcoming course with Dan Ariely is all about how you can apply behavioural science to your own life for the better. Find out more about what's in the course here.

COURSE OF THE WEEK πŸ† 

Ever wonder why you can’t stick to a gym routine, overspend despite your savings goals, or make the same mistakes in love? In Behavioural Science for Life, Dan Ariely, renowned behavioural scientist and best-selling author, shows you how to unlock sustainable habits and better decision making.

This course is packed with practical strategies and fascinating insights to help you live smarter.

What you'll learn:

  • Make Better Decisions: Learn how to overcome decision paralysis and avoid common biases like procrastination and overconfidence.
  • Master Motivation: Understand both intrinsic and extrinsic motivators to reach your goals.
  • Smarter Money Habits: Understand why wealth is counter-intuitive, and how to set up sustainable savings.
  • Stronger Relationships: Build more meaningful connections, and improve communication with colleagues, friends, and partners.

This course is for anyone ready to take control of their life - whether you’re a professional seeking sharper decision-making skills, a curious learner passionate about human behaviour, or someone looking to build a happier life and healthier relationships.

With Dan Ariely as your guide, you’ll learn how to use behavioural science to design the life you deserve.

Interested? Pre-register today.

WHAT MAKES THIS AD GREAT 

Cheetos has released a typeface - that's right, a font, and it's the worst one in the world.

Why?! The answer to this question is simply brilliant.

Cheetos found that 99% of their customers eat Cheetos with, and therefore get their signature orange dust all over, their dominant hand, leaving their other hand to do the writing.

This font celebrates a shared experience that almost all Cheetos customers have, and it's a marvellous way to turn a "fault" into an asset.

If you love good ads like we do, learn how to make them in our Advertising Masters course.

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Bonus joke: How did the picture end up in prison?
It was framed 
🀭
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