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Hello there, curious mind!
Did you know that AI was dreamt up a long, long time ago?
In Greek mythology, the god Hephaestus created golden robot-like maidens who could think, speak, and help in his workshop. Human fascination with lifelike machines started long before modern AI, so we can honestly say, what a time to be alive 🤩
Join in our celebration of AI next week Thursday at 4pm GMT for our live AI Quiz with Conor McCarthy!
Sign up here and show us who's boss (for now!)
Big love,
Chris & the 42courses team x
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In a world where AI is reshaping industries at lightning speed, staying ahead is no longer just an advantage, it’s essential.
That's why we've created AI FOR MARKETERS
This expertly crafted course is taught by many of the most innovative leaders and practitioners from the worlds of AI and marketing, including Benedict Evans, Anthony Kennedy, Ali Rez, and more.
It’s packed with global case studies that show how AI is and can transform your work, plus it’s full of practical tips and exercises for you to get the most out of AI.
Here's what one of Germany's finest creative strategists had to say about the course:
"Absolutely invaluable. If you’re in advertising and want to stay competitive, you need to understand AI. And this course helps you do that brilliantly. Highly recommend." - Magnus H. ⭐️⭐️⭐️⭐️⭐️
Sign up today and future-proof yourself.
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THE TUESDAY TAKEAWAY 💡
For a little taste of the genius of Conor McCarthy, teacher and AI consultant, please enjoy this Q&A with him on how to navigate AI in your life and work.
In this, Conor sheds light on the importance of continuous learning, the common challenges organisations face when adopting AI, the strategic benefits of using AI as a partner in business, and he shares plenty of practical advice on creating custom AI solutions.
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Parker Pens won a Gold Loerie in October for their use of AI in advertising.
What they did well was use AI to tell a story that they couldn't otherwise have told - they artificially recreated the voices of three illustrious authors who famously used Parker pens to write their masterpieces, and set up a website for all to hear these wordsmiths narrate their unpublished stories.
Listen to the voices of Dylan Thomas, Graham Greene, and Sir Arthur Conan Doyle here.
It's unique, captivating, and shares the value of Parker pens in a totally original way.
If you love good ads like we do, learn how to make them in our Advertising Essentials course.
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